Digital Media Paige

Recent Posts

• The Race to Affinity

  By Paige ONeill on June 13, 2013 • ( 0 )

  

  I was in London a few weeks ago and attended Forrester’s EMEA Forum for Marketing Leaders. A thought-provoking event! One of the ideas which got people buzzing the most, was Nate Elliott’s ‘Database of Affinity’. I’ve been thinking about this… Read More ›

• New Marketing Demographics: Meet the Singleton

  By Paige ONeill on May 30, 2013 • ( 0 )

  

  I’ve been spending alot of time in the UK with my new job, and in reading research this week from the Financial Times, I learned a new term: singleton. Apparently singletons are being coveted by marketers because they new represent a… Read More ›

• Make The Most Of The New Pinterest Analytics

  By Paige ONeill on April 28, 2013 • ( 2 )

  The image-based social media website Pinterest is an undisputed darling among online “cool hunters,” design geeks, DIY nuts and shoppers. Though it only opened its virtual doors just three years ago (and only as a closed beta back then), Pinterest… Read More ›

• Study Shows Growth In Corporate Use Of Social Media Platforms Across Latin America

  By Paige ONeill on April 17, 2013 • ( 0 )

  Perhaps the  corporate leaders in North America who continue to struggle with how to integrate social media into their marketing and service strategies should be looking at what our neighbors south of the border have been up to.  According to… Read More ›

• One-quarter Of “Women of Social Media” Prefer Socializing Online Rather Than In-person

  By Paige ONeill on April 10, 2013 • ( 1 )

  

  Women appear to have adapted to social media  quickly and easily. Whether connecting with friends and family, recommending brands,  shopping, posting product reviews or sharing everything from business advice to recipes,  it’s clear women have embraced a variety of social… Read More ›

• What Marketers Can Learn From The Madness Of March Madness

  By Paige ONeill on April 9, 2013 • ( 2 )

  

  If you’ve spent the last month under a rock, you’ve likely managed to miss all the fuss around March Madness, the much-beloved NCAA basketball tournament that ramps up around this time every year. But, if you went to a college… Read More ›

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