Was losing weight one of your New Year’s resolutions for 2013? If so, you may want to consider including Twitter as part of your overall fitness regimen. While many contend emerging social media habits contribute to an unhealthy sedentary lifestyle,… Read More ›
Tag Archive for ‘customer service’
Instagram = InstaAd?
Instagram quickly became a darling of the social media world when it launched for use on the iPhone in October 2010. The concept was –and is –relatively simple: Users can take photos with, or upload photos to, the Instagram app… Read More ›
Study Identifies Serious Gap Between Executives’ Knowledge About Social Media And Its Use At Their Companies
The C-suite still can’t seem to get its arms around social media marketing. When it comes to incorporating key social network platforms into marketing, branding, customer service or outreach efforts, senior leaders say they realize consequences of lagging behind, and… Read More ›
Businesses Becoming More “Socially Devoted” To Customers
Finally! Here’s some good news about how companies are using social media to engage with consumers online. Despite several previous studies showing that consumers increasingly expect the companies they do business with to respond to them via online channels, most… Read More ›
Is Starbucks Watering Down Its Coffee Brand?
Starbucks Coffee Company has evolved tremendously since it opened its flagship store in Seattle back in 1971. The company still sells coffee, certainly, but both the business model Starbucks arguably originated and the overall coffee retail landscape have seen dramatic… Read More ›