In study after study, we’ve seen that digital natives are much more comfortable with social media networking than those in older age groups and that Millennials have become “tethered” to the devices providing them with 24/7 virtual connectivity. Meanwhile, other research has shown… Read More ›
Small businesses are continuing to embrace online marketing and networking as essential tools for attracting new clients and customers. But, small business owners remain somewhat overwhelmed by the various digital marketing options now available. According to a recent poll of… Read More ›
As everyone knows, “a picture is worth a thousand words.” So, is that why posting photos and videos is now so popular on social media networks? (Or do people just really, really, really like cats?) Interestingly enough, according to the… Read More ›
The popularity of a social media platform doesn’t always correlate with high customer satisfaction . . . just take a look at what happens when you do a side-by-side comparison of Facebook and Google+. While Facebook users continue to far… Read More ›
Several weeks ago, I shared the encouraging results of a study that indicated corporate CEOs were finally starting to “get” social media. But now, new research sponsored by Domo and CEO.com reminds us that “getting it” and “doing it” aren’t… Read More ›
